Healthy Blue Rewards for individual subscribers
As a Capital Blue Cross individual health insurance subscriber and member, you and your covered spouse and/or dependents have access to Healthy Blue Rewards at no cost to you.
With Healthy Blue Rewards, you can take advantage of online tools and challenges to help you stay motivated – and get financial rewards for participating!
This program applies to you as the subscriber of the Capital Blue Cross individual medical plan, your spouse, and any of your dependents 18 years of age or older enrolled in the plan. Each is eligible to earn up to $100 in gift cards by completing certain eligible activities during the covered year, which runs from January 1 through December 31. So if you’re a family of four covered under your plan, your family could earn up to $400 in total incentives ($100 per member).
Start earning incentives right away
Log in to your secure account to get to your Healthy Blue Rewards dashboard, or download the AlwaysOn® Wellness app and follow the prompts. As an individual subscriber to Capital Blue Cross, downloading the app will earn you your first $25 incentive! This applies to your covered spouse and/or dependents too – they can earn the same incentives for themselves.
How to earn healthy living rewards incentives
Some of the rewardable activities you can complete to earn financial incentives include:
Completing a Health Assessment to get a personal wellness report, recommendations, and resources to help address risk factors.
Downloading and engaging in apps available to you as part of your health plan (each app has different requirements for meeting the incentive), including:
- Omada for health and weight management, pre-diabetes prevention, and diabetes management.
- Virta for type 2 diabetes reversal.
- Ovia for parenting, fertility, and family planning.
Getting preventive vaccines, such as flu and COVID-19, to protect yourself and your loved ones.
Scheduling and showing up for preventive care visits. These visits include an annual physical, gynecological exam, mammogram, Pap smear, colorectal cancer screening, and prostate cancer screening.
Participating in personal challenges. Personal challenges range from nutrition, physical activity, and weight management to social connections. Complete as many challenges as you want, but only one completed program is eligible for the financial incentive.
Participate in digital self-guided programs available through Healthy Blue Rewards as part of your health plan. Work toward meeting your specific goals with digital coaching programs. Complete as many as you would like, but only two completed programs are eligible for the financial incentive.
Earn gifts cards
You can earn a maximum of $100 in rewards – just for taking care of yourself. Your rewards are paid to you as gift cards to your retailer of choice:
- Amazon
- Home Depot
- Lowe’s
- Starbucks
- Target
- Walmart
Health benefits
You have unique health goals, and Healthy Blue Rewards can help you achieve them. After you complete the health assessment (which earns you $25), you’ll get a snapshot of your health and a personalized journey to follow. You can also pick and choose programs that you think are best for you, programs that can help you:
- Improve your blood pressure.
- Maintain a healthy weight.
- Quit tobacco.
- Manage your stress.
- Prevent diabetes.
- Strengthen your mental and social health.
- Get better sleep.
- Improve your financial well-being.
Explore all of our member resources to get the most out of your health plan.
Take the next step: Sign up for Healthy Blue Rewards
Stay connected to Healthy Blue Rewards 24/7 through the online portal and/or mobile app. If you already have a secure account with Capital, you’re ready to get started. If you don’t have a secure account, it’s easy to register. You can also sign up for Healthy Blue Rewards one of the following ways:
Register for Healthy Blue Rewards today
Start by registering or logging in to your secure account to access the Healthy Blue Rewards portal.
Don't have a secure account?